How to Waste Millions on Marketing

Andrew Wood
Legendary Marketing
3 min readFeb 27, 2023

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Retro pic from 1986

Porsche sent me a lavish presentation kit and a very expensive brochure about their new 911 Turbo, in the mail. (Despite what you might think snail mail is still a great way to sell things).

I sold the Porsche promno on e-Bay for $45!

I saw others that were selling it for twice that amount!

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Andrew Wood
Legendary Marketing

Author & Marketing Legend with over 50 books :I write on: Marketing, Travel, Sales, Success, Biz, Leadership, Golf, Autos, Books, Events www.AndrewWoodInc.com