Creating an Iconic Hair Style For Your Personal Brand

Personal branding starts with the “look” — your look. This is not mere vanity it’s an important part of how the world sees you and can have a dramatic effect on what career or business opportunities open up for you. Your “look,” is your unique combination of fashion, style, colors, symbols, and accessories. Styles and colors that are uniquely associated with you — your power, talents, charisma, brand, and fame!

Creating a “look” will make you stand out from the crowd, yet at the same time makes you more familiar. Think Steve Job’s black crew-neck sweaters, Tiger Wood’s red Nike shirt, or Mark Zuckerberg’s sweatshirts. It’s how you expect to see them dressed and it makes a statement about their perspective on life. It’s as much a part of their brand as Lincoln’s top hat and beard, Churchill’s cigar or Donald Trump’s hair. In fact, let’s start at the top with hair — or in some cases lack of it — and see how famous people have used it as part of their personal brands.

Don King’s Legendary Hair

Name some famous boxing promoters? Yep, that’s right. You only know one, Don King, and you only know him because of that spiked-up, grey afro he…