PinnedHow to Tell A Great StoryI’m going to show you how to tell a great story by stealing a famous story and making it your own. Now I am not saying you should steal…May 3, 20203May 3, 20203
PinnedPublished inLegendary MarketingMy Dog Knows More About Marketing Than You!Picture this ..May 19, 20213May 19, 20213
Why Most Golf and Resort Marketing Campaigns Fail Part TwoBusiness has been so good for the golf, resort, and travel business since COVID-19 that no one really thinks that much about marketing…1d ago1d ago
From LIV to FIFA:How Saudi Arabia’s World Cup Bid Takes Sportswashing to a New LevelThe term “sportswashing” refers to the practice of using sports events or organizations to improve a country’s international image, often…2d ago2d ago
Why Resort Marketing Often Falls Flat: The Overuse of Style Without SubstanceIn the competitive world of hospitality and tourism, marketing plays a pivotal role in attracting guests. Resorts, in particular, lean…5d ago5d ago
What Could You Learn from John D. Rockefeller?Step into the realm of industrial magnates and philanthropic giants as we explore the life and leadership of John D. Rockefeller, one of…Nov 13Nov 13
The Insane Rise in Hotel Prices in the USA Post-COVID: An In-Depth Look at Causes and ImpactsSince the COVID-19 pandemic, hotel prices in the United States have skyrocketed, with some destinations seeing increases of over 50%…Nov 10Nov 10
The History of Sport Washing: Golf and the Rise of LIVSportwashing, the practice of using sports to enhance a nation or organization’s image and distract from controversial practices or…Nov 9Nov 9
Writing Tips From George OrwellIf you were to have lunch with George Orwell, the conversation would likely cover political ideologies, the dangers of totalitarianism, and…Nov 8Nov 8
Why This 4-Page Facebook Post Generated Over 800 Likes in 24 HoursIf you are not into horses you might not get it but even if you are not there is a great marketing lesson here:Nov 7Nov 7